Digital Marketing Manager

Universal Tours and Travels Pvt. Ltd. (UTT) Nepal is a legal enterprise that primarily operates an airlines representative office in the capacity of a General Sales Agent (GSA). UTT is looking to hire a Digital Marketing Manager to oversee the company’s digital presence across content, social media, and online marketing.

Key Responsibilities:

         Manage overall digital marketing efforts

         Oversee and support a Social Media & Content Coordinator to ensure brand consistency and content quality

         Plan, execute, and optimize paid campaigns (Meta, Google, YouTube)

         Track campaign performance and prepare regular reports for management

         Provide insights and recommendations to improve reach, engagement, and conversions

         Coordinate email campaigns

         Liaise with external creatives (e.g. freelance designers or photographers) as needed

         Ensure digital marketing efforts align with business goals and seasonal priorities

         3–5 years of experience in digital marketing or related roles for commercial entities

         Bachelor’s degree, Master’s a plus

         Familiarity with managing or supporting junior staff or content contributors

         Proficiency in Google Ads, Meta Ads Manager, and Google Analytics

         Strong analytical mindset and ability to translate data into action

         Bonus: Experience in travel, tourism, or customer-facing businesses

What We Offer:

• Competitive compensation based on experience

• A collaborative, fast paced environment

• Exposure to the travel industry and creative freedom

• Occasional opportunities to travel for content or campaign development