Paid Advertising Specialist/Creative Content Writer/Digital Marketing Strategist/Lead Software Engineer

Paid Advertising Specialist

Department: Advertising

Title: Paid Advertising Specialist

Employment Type: Full-Time

Job Level: Mid

Reporting To: Head of Marketing

Salary: Negotiable

Location: Kathmandu, Nepal

Experience: At least 2 years

WEBO Digital is looking for a leader, enthusiastic, committed, and competent candidate to fill the position of “Paid Advertising Specialist.”

Job Description:

• Plan and develop new ideas to be implemented on paid ads specifically geared towards improving our client’s results with their magic metrics on a continual basis.
• Build and manage paid search and display campaigns.
• Monitor and optimise ad campaigns on Google, Facebook, LinkedIn ads and other PPC platforms on a daily basis.
• Audit campaigns and adjust clients advertising budgets to spend accurately and evenly.
• Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
• Perform daily account management of pay per click accounts and other search platforms for a variety of clients.
• Provide creative copy suggestions and graphical ad templates.
• Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
• Research competition, investigate benchmarks and provide suggestions and ideas for improvements.
• Keep pace with search engines and PPC industry trends and developments.
• Manage and lead the Paid Advertising team to get the best out of each and every individual
• Ensure the implementation of the most effective tools, platforms, and strategies in order to guarantee the success of all advertising initiatives by the department.
• Ensure the production of high-quality advertising content and materials that are in line with the business’s overall goals and objectives.
• Conduct research and attend industry events and seminars in an effort to find new ideas that lead to operational efficiency and goal achievement.

Job Specification:

• Proficient communication level in written and verbal English
• Proactive natured with meticulous attention to detail
• Good leadership and teamwork talent skill
• Good interpersonal skill and willingness to communicate with clients, colleagues and management
• Strong research skill
• Ability to work on multiple projects with highly organized and strong work ethic
• Adherence to deadlines and the ability to deliver on commitments.
• Extensive experience in the PPC industry with a proven track record for bringing great results for clients
• Proficient knowledge of Search Engine Marketing (SEM) and Paid Search (PPC)
• Proficient in working with popular PPC ad platforms (Google, Yahoo, Bing) as well as experience with Facebook, LinkedIn and Instagram ads.
• Proficiency in managing moderate to large scale PPC accounts in a variety of different business verticals
• Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools
• Experience in generating reports using platforms like Swydo and SEMrush
• Knowledge of basic web technologies and WordPress
• High levels of integrity, autonomy, and self-motivation
• Excellent analytical, organisational, project management and time management skills

Creative Content Writer

Department: Content

Title: Creative Content Writer

Employment Type: Full-Time

Reporting To: Head of the Department

No. of requirement: 1

Salary: Negotiable

Experience: At least 1 year

Location: Kathmandu, Nepal

WEBO Digital is looking for enthusiastic, committed, and competent candidates to fill the position of Creative Content Writer with an attractive salary.

Join us to become a professional technology blogger!!

Job Description:

• Develop and produce well-researched content for blogs, product descriptions and other multiple platforms
• Organize writing schedules to complete drafts of content or finished projects within deadlines
• Utilize industry best practices and familiarity with the organization's mission to inspire ideas and content
• Communicate and coordinate with the team, including the SEO team to create innovative content ideas
• Follow an editorial calendar, collaborating with other members to ensure time deliverance of materials
• Research and build content strategies to promote our WordPress products
• Knowledge of keyword research and basic SEO strategies in writing is a plus

Job Specification:

• Fluency in English both written and verbal
• Proven record of excellent writing and attention to details
• Ability to work independently with less supervision
• Good interpersonal skills and willingness to communicate with clients, colleagues and management
• Strong research skill
• Ability to work on multiple projects
• Excellent time management and organizational skills
• Familiarity with client's requirements and the company's brand image, products, and service
• 1 year and above of relevant experience in the related field.
  

Digital Marketing Strategist

Department: Marketing

Title: Digital Marketing Strategist

Employment Type: Full-Time

Job Level: Senior

Reporting To: Marketing Head

Salary: Negotiable

Location: Kathmandu, Nepal

Experience: At least two years

WEBO Digital is looking for a committed “Digital Marketing Strategist” to join our team who will be responsible for leading our client’s digital marketing efforts using effective digital marketing strategies and tools.

Job Description

• Formulate and implement digital marketing strategies through proper market research and analysis.
• Design and develop ideas for creative digital marketing campaigns aligned with client goals.
• Lead and manage the digital marketing teams such as SEO, Content, Design, Advertising, Email Marketing to ensure we are driving results for our clients.
• Forecast digital marketing trends for determining both opportunities and potential problems to achieve successful campaigns and promotions.
• Monitor brand performance and use information gained to recommend actions to provide financial analysis and business planning.
• Evaluate the effectiveness of the marketing tools, ads, including metrics.
• Research competition, investigate benchmarks and provide suggestions and ideas for improvements.
• Ensure that reporting is up to date and accurate so effective decisions can be made

Job Specification

• You have proven work experience as a Digital Marketing Specialist.
• Proficient communication level in written and verbal English
• Proactive natured with meticulous attention to detail
• Good leadership and teamwork talent skill
• Good interpersonal skill and willingness to communicate with clients, colleagues and management
• Strong research skill
• Adherence to deadlines and the ability to deliver on commitments.
• Experience in visual communication principles.
• Familiarity with web design and content management.
• Excellent analytical, organisational, project management and time management skills
  

Lead Software Engineer

Department: Web Development

Title: Lead Software Engineer

Employment Type: Full-Time

Job Level: Senior

Reporting To: General Manager

Salary: Negotiable

Location: Kathmandu, Nepal

Experience: At least 3 years

No of Requirement: 1

We are looking for a passionate Lead Software Engineer to design, develop and install software solutions by leading a team to achieve targeted goals. Your primary role is to build high-quality, innovative and fully performing software that complies with coding standards and technical design. You will also be responsible for integrating the front-end elements.

Job Description:

• Design, develop, debug and support web applications and their infrastructure.
• Produce materials to support technical documentations, including code documentations.
• Create technical design documents from business and technical requirements, and describe levels of effort involved.
• Deliver features in an end-to-end manner: technical design, development, testing, deployment and maintenance.
• Work closely with the Product Manager to translate product requirements to engineering specifications.
• Ensure excellent code quality through code reviews, periodic audits, and implementation of best practices on related projects.
• Lead code review efforts and quality efforts in your area of ownership.
• Troubleshoot, debug and upgrade existing systems.
• Mentor and guide the team members with close supervision.
• Work independently in a fast-paced environment.
• Keep up to date with the latest technologies and introduce them as needed.
• Understand the dynamics and practices in working with a development environment versus a production environment.
• Must have an acute awareness for security and breaches in the application development.

Job Specification:

• Strong knowledge of PHP and web frameworks such as Laravel, MySQL, jQuery, Javascript, HTML and CSS is a must.
• Understanding of the full synchronous behaviour of PHP, MVC design patterns.
• Ability to troubleshoot, test and maintain the core product software and databases to ensure strong optimization and functionality.
• Understanding of machine interface technologies like XML, JSON and REST API’s.
• Version control (git).
• Ability to take up R&D activities and resolve complex problems, work independently.
• Good communication & analytical skills.
• Strong leadership and time management skills.