Content Writer (LEAD)

Overview

Are you excited by new beginnings and solving problems? Are you driven to make a direct impact in a growing company? Are you interested in researching and writing content that solves customer problems and reduces friction?

• Tell stories through written content
• Create content across multiple channels: Blogs, scripts, headlines, ad copy, etc.
• Develop and own content plans

Content Writer

The content writer will develop and create content for print, digital media, or product descriptions. Well-researched and accurate content will be produced on tight deadlines.

Writer will communicate with leadership, clients, and potential interview sources. Must follow company editorial style guide. Excellent writing, spelling, and understanding of grammar are essential to the role.

Duties and Responsibilities

• Creating concise, eye-catching, and innovative headlines and body copy
• Researching and organizing facts and sources
• Interviewing sources
• Consistently brainstorming and collaborating with team for new ideas and strategies
• Building a following for brand on social media with creative work
• Researching markets and industries to compare and create content that is innovative and original
• Collaborating with campaign managers, creative team, and designers
• Writing a wide variety of topics for multiple platforms (website, blogs, articles, social updates, banners, case studies, guides, white papers, etc.)
• Ensure all-round consistency (Style, fonts, images and tone)
• Update website content as needed
• Promote content on Social Media.
• Proofread and edit blog posts before publication.
• Conduct simple keyword research and use SEO guidelines to increase web traffic.

Requirements and Qualifications

You must understand how the major search engines work and what people are searching for when they visit particular websites. You need to ensure that content is relevant enough to create interest for consumers, plus answer any of their questions and possibly convert them into a customer.

• Proven work experience as a content writer, copy writer or a similar role.
• Excellent writing and editing skills in English.
• A deep understanding of consumers and what motivates them online
• Great research, organizational, and learning skills
• Familiarity with keyword placement and other SEO best practices
• Some experience with online marketing and lead generation
• An understanding of formatting articles on the web
• Ability to work collaboratively with digital and advertising agencies
• Experience in traditional marketing strategy and execution
• Portfolio of published article.

Accountabilities

• Work with their clients in order to determine how to bring the greatest possible benefit to potential readers
• Deep understand business models and the client’s overall goals
• Blogs and news articles
• Social media posts
• Working with internal team to generate stories
• Adhere to content plan and targets

Skills for Success:

• Storytelling skills
• Impeccable spelling and grammar
• Understanding of SEO
• Creative writing skills
• Research skills
• Outstanding communication skills

We have comprehensive benefit packages that include health insurance, PF, and work-life benefits.   

Equal Opportunity Employer

No Salary Bar for a Deserving candidate